Brand manager (anti-infective)

Job Title:	Brand manager (anti-infective)
Experience:	7 to 10
Location:	Egypt, Cairo
Category:	Marketing/PR/Advertising, Medical/Healthcare, Pharmaceutical
Description:	Develop a deep understanding of the pharma market and diseases areas. Support and drive the development of products strategy. Lead local development of an innovative tactical plan, aligned with overall strategy in close collaboration with the x-functional team Deployment of innovative commercial tactics through campaigns, marketing material and (cross functional) projects targeted towards different healthcare stakeholders Prepare and execute the launch plans within the cross functional team and strong collaboration with other stakeholders Play a key role in digital transformation – Enhance and drive multi-channel approach in close collaboration with other marketing, Sales and digital marketing colleagues. Identify and communicate local market insights about opportunities and challenges and present local marketing interests. Close collaboration with Sales and effectively work out new strategies and activities with / for the sales team. In charge of the marketing budget and forecasts Lead monitoring and tracking efforts, understand ROI and adapt approach if required Foster an environment of cross-functional collaboration and best-practice sharing across all therapeutic areas. Develop close relationships and project with Key Medical Experts Support field team with training and in the marketing strategy/tactical plan execution Liaise with the advertising agency regarding the product campaign including journal advertising, direct mail and conferences Provide high standards of ongoing effective training programs for sales team
Qualifications:	7+ years in pharmaceutical industry. At least 2 years of Pharmaceutical brand management experience (anti-infective specialty is a must ) . Preferably at least 3 years’ experience as Sales Rep. in a Pharma Company Thorough understanding of commercial business aspects including sales planning and execution, market access, patient advocacy, regulatory, reimbursement and hospital formulary listing Fluent in Arabic and English languages
Contact:	Apply

Collected from: