Social Media Buyer

– Monitor costs and return on investment (ROI).

– Compare and negotiate rates, ad space and airtime.

– Manage the budget. As the name implies, a digital media buyer is often the one in charge of physically taking care of the money transfer and bidding process.

– As the ad is running, the digital media buyer will be expected to make recommendations for any changes that should be made to the campaign to optimize its conversion ratios.

– You will ensure that ads reach target audiences through high-quality channels at the lowest possible prices.

– Plan and assist in building all paid digital advertising campaigns to meet goals and manage pacing/budgets.

– Prepare for tracking and monitoring online and offline goals and conversions.

– Seek updates and remain current on all ad platform rules, regulations and best practices.

– Must be good knowledge of how to make paid campaigns on Facebook or Snapchat or Google Adwords.

– Analytical and data-driven mindset. Able to synthesize information and turn insights into actions.

– Proven experience as Media Buyer or similar role; experience in digital media is preferred.

– Able to work independently and have excellent time management skills.

– Organizational and multitasking abilities.

– Critical thinking skills.

– Attention to detail.