Segmentation & Data Mining Supervisor

Job Purpose:

Support the commercial departments with proper segmentation and data mining models to achieve Etisalat’s revenue growth, retain and enhance customers’ experience.

Job Responsibilities

• Increasing the total incremental revenue by identifying the business, opportunities and business risk for each customer including the full CVM cycle and campaign prioritization engine on gain/loss
• Translate conceptual questions into data-driven analyses to allow leaders to make informed decisions
• Collect data and analyze for trends, patterns, summaries
• Use statistical techniques or programming software to create algorithms and predictive models
• Create visualizations of data to report to shareholders in the form of reports or presentations
• Predict future trends within the organization for specific product or service
• Produce actionable business insights
• Strong understanding of statistical analysis, predictive modeling
• Ability to develop analytical approaches to answer high-level questions that contribute in developing insightful recommendations
• Use insights from data analysis to identify new opportunities for user base growth and retention
• Identify and spot the related variable to any problem on hand that will get a high precision and accuracy for the model when implemented
• Build attractive and valuable dashboards that will help the executive in taking their proper decision
• Supporting segments, planning team and top management with regular business reviews, analysis and dashboard(s) to monitor the execution of targeted marketing campaign.
• Developing a new segmentation-reporting suite and segmentations dashboard(s) to ensure the integration of the final segmentation products with group systems and processes.

Essential Qualifications

• Bachelor Degree in one of the following

1. Statistics
2. Computer Science
3. Computer Engineering
4. Applied mathematics
5. or a related discipline

• Proficiency with data manipulation, data mining, mathematics, and statistical analysis
• Predictive Modeling, Trend Analysis, Forecasting, and Advanced pattern recognition experience
• Experience working with marketing, sales and business development teams structuring pricing strategies based on customer segmentation and conversion performance
• Experience with data visualization software (Tableau, Looker, etc)
• Experience with data analysis tools (Excel, Power Query, ….. etc)
• Experience with programming languages (Python, R) (Preferable)

Desirable Qualifications

• Minimum 3 or 5 years of experience in Data mining & Analysis & Data Science is preferred
• Marketing
• Data Mining
• Data Science
• Master’s degree in data science, stats, applied math, or related discipline
• Exceptional attention to detail and ability to work effectively with minimal supervision
  Effective communication skills, both written and verbal; ability to “tell the story” and develop executive level presentations with guidance
• An ability to work effectively across functions and levels; comfort collaborating with teammates in a virtual environment.
• Familiarity with propensity models and numbers
• Experience with segmentation and rule based models
• Familiarity with machine learning algorithms
• Attention to detail is a must.
• Ability to multi-task is a must.
• Strong typing and communication skills
• Expert with Microsoft Office Excel
• Positive attitude, never give up spirit and adaptive to change are all a must as the modern data environment is changing on a daily basis