Marketing Manager – khaltura!

Employer:	Forefront Middle East
Job Title:	Marketing Manager
Location:	Cairo, Egypt
Job Type:	Unspecified
Category:	Marketing and PR
Description:	Objectives: Our client, an on-demand delivery platform, is looking for a Marketing Manager to join their team in Egypt. The main objective of this positions is to build successful partnerships with businesses and ensure the successes of partners on the company’s standards and metrics. Responsibilities: Build local marketing strategy in close alignment with the company’s HQ Marketing and Brand strategy. Build marketing programs to support specific marketing objectives across different channels and segments to support our overall strategic marketing plan. Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, LTV, and retention & growth. Interviews, hires, and trains marketing staff members and build the marketing team. Oversees current offerings and comes up with initiatives for new products or services. Conduct market research, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies. Works with marketing staff to develop detailed marketing plans for all media channels and sales teams. Approves and oversees the creative development of promotional materials, advertisements, and other marketing-related projects. As needed, communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition. Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings. Works within the department budget to develop cost-effective marketing plans for each product or service. Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives. Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback.
Qualifications:	Minimum Qualifications: BSc/MSc degree in Marketing or related field. Required personal qualities: – Numerically literate, comfortable working with numbers, making sense of metrics, and processing figures with spreadsheets. – A sense of aesthetics and a love for great copy and witty communication. – Up to date with the latest trends and best practices in online marketing and measurement. Required competences: – Excellent spoken and written communication skills in English and Arabic. – Strong organizational, critical thinking and communications skills. – Team player and result-driven. – Analytical and goal-oriented. – Demonstrable experience with Marketing techniques and trends. – High mobility and flexibility. – Experience building complex marketing strategies and reporting on the results. – Experience in digital and direct response marketing. – Strong problem-solving ability, including metrics-driven thinking. – Demonstrable experience in marketing together with the potential and attitude required to learn. – Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate, and motivate. – Solid knowledge of website analytics tools. – Experience in setting up and optimizing digital campaigns.
Education:	Bachelor's degree / higher diploma
Experience:	Min: 5
Salary:	Unspecified
Contact:	Apply

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