Digital Marketing Specialist

Employer:	Logicom Distribution
Job Title:	Digital Marketing Specialist
Location:	Riyadh, Saudi Arabia
Job Type:	Full Time Employee
Category:	Marketing and PR
Description:	Job OverviewThe incumbent will lead our marketing efforts using new media and digital tools. Also to creatively handle various online marketing tools, like websites etc. He/she will work with different teams to coordinate our marketing, advertising and promotional activities. Duties and Responsibilities Primary task is to use the digital tools of Logicom to increase marketing performance through the usage of digital methods and though writing and updating content. Design and operation of digital activities Design of digital campaigns and implementation using the company’s digital tools Landing pages design and preparation (factory approach) for each digital campaign, on the company’s CMS. Maintaining the email management database OF KSA. Ensuring GDPR compliance across all digital channels, including proper opt-ins the email database and monitoring compliance in all digital channels. Running the local digital tools. Responsible for content creation and editing for all digital channels. Continuously making recommendations for continuous improvement of the company’s digital tools and methods, and taking the responsibility to execute (after management approval where needed). Researching, sourcing, writing and editing interesting content to be published with content management software (CMS). Craft and send out email newsletters, promotions, and online outreach campaigns by using the same CMS software and other on-line tools. Write and update the content of the local website. Coordinate with other company potential content writers across the company to put out new content. Identifying new content opportunities, exploring ways to repurpose existing content throughout the site, monitoring website traffic, monitoring social media, responding to website feedback, and implementing changes to the site’s layout and content based on website analytics and usability testing. Making changes or implementing new developments with the technical team, under the guidelines of management.
Qualifications:	University-level degree in marketing, communications or related field. Experience in the IT industry is desired. At least 3 years’ experience in similar position is required; Digital media specialist or Digital marketing officer etc. Solid knowledge of media editing software. Experience with visual communication principles. Familiarity with web design and content management systems. Excellent analytical and project management skills. An ability to multitask and perform under tight deadlines. Strong verbal and written communication skills.
Education:	Bachelor's degree / higher diploma
Experience:	Min: 3 Max: 5
Salary:	Unspecified
Contact:	Apply

Collected from: