Senior Marketing Executive

Employer:Mohamed N. Al Hajery and Sons Co. LTD
Job Title: Senior Marketing Executive
Location:Kuwait
Job Type:Full Time Employee
Category:Marketing and PR
Description: Senior Marketing Executive Activities
  • Supervise in coordination with the Graphic Designer the design and production of marketing and communications materials (for F&B) to ensure they follow the proper quality and content.
  • Ensure publications are printed on schedule and according to budgetary and other requirements.
  • Submit all developed marketing and promotional material for Al-Hajery’s F&B Brands to the Direct Manager for approval and take necessary corrective action towards any rejected marketing or promotional materials.
  • Develop and implement image-building plans & advice on innovative marketing plans, in order to gain credibility and a bigger market share within the F&B Division.
  • Implement the marketing plan in relation to advertising and promotions to ensure achievement of the objectives and targets.
  • Develop and present F&B advertising campaigns, including creative concepts and executions, media plan and budget information to Direct Management.
  • Create marketing media kits and other promotional items to improve and solidify the brand image of Al-Hajery’s F&B Brands.
  • Create a Marketing Mix of print, electronic and outdoor marketing material in liaison with the Graphic Designer and Copywriter, ensuring compliance with Al-Hajery’s F&B Brand image.
  • Track the response of various advertising media, the response and the sales generated, and advise Direct Management on necessary solutions to be taken when numbers are below sale forecasts.
  • Maintain and monitor bills and expenses associated with all marketing and promotions activities to ensure the same are within F&B set budgets.
  • Research, collect, monitor, analyze and report marketing activities & information in order to determine the demand of consumer when it comes to different F&B brands.
  • Maintain a database of preferred agencies / event organizers (advertising, promotions, etc.), in addition to building strong relations with such agencies to support Al-Hajery in its marketing needs.
  • Seek new customers through the development and implementation of media and communications plans as well as plan the promotions of Al-Hajery’s F&B brands with activities such as advertising in publications, preparing brochures, and developing other promotional vehicles through advertising agencies (if and when required).
  • Perform other duties related to the job as assigned by the Direct Manager.

Job RequirementsEducational Qualification
  • Bachelor Degree in Marketing, Advertising, Business Administration or related field.
  • Master’s Degree in Marketing, Advertising or related field is a plus.
Work Experience
  • Minimum of 2 – 4 years of experience in the same or related field.
  • Knowledge and/or experience in the Restaurant Industry.


Qualifications:
  • Reliable and Dependable.
  • Creative.
  • Organizing and Planning Skills.
  • Time Management.
  • Detail Oriented
  • Achievement Oriented
  • Communication Skills
  • Problem Solving Skills
Experience:Min: 2
Salary:Unspecified
Contact:

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Posted in Marketing and PR