Media Buyer

 Published Date: August 21, 2021

Job Title:	Media Buyer
Experience:	2 to 6
Location:	Egypt, Giza
Category:	Marketing/PR/Advertising
Description:	Understand the advertising strategy and building up a picture about the target audience Obtain the best advertising rates that fit with the agreed media strategy Conducting online campaigns and ads and monitor costs and return on investment (ROI) Help identify target audiences and plan media campaigns Optimize plans and budgets according to the best media mix Prepare schedules and adjust when needed Experiment with new platforms and channels Ensure ads are creative and displayed appropriately Report to clients and build long-term relationships Gathering and analyzing consumer behavior data (e.g. web traffic and rankings) Keep organized records of marketing metrics and results of past campaigns
Qualifications:	Proven experience as Media Buyer or similar role; experience in digital media Familiarity with media-buying, planning and research Interest in following advertising and media trends Working knowledge of media analytics software BSc/BA in Marketing, Advertising or related field is a plus Knowledge of marketing digital tools and techniques Experience with SEO/SEM campaigns Solid computer skills, including MS Excel, web analytics and Google Adwords
Contact:	Apply

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Posted in Marketing/PR/Advertising