Senior Media Buyer – khaltura!

Job Title:	Senior Media Buyer
Education:	Bachelor’s Degree
Location:	Egypt, Cairo
Category:	Marketing/PR/Advertising, Media/Journalism/Publishing
Description:	Plan & execute digital media buying strategy that aims at producing a positive ROI for our business. It includes handling everything from competitor research, audience selection, to lead generation to customer value optimization as well as conversion rate optimization. Manage media buying campaigns across all social media and digital channels i.e Snap Chat , Twitter , Facebook , Instagram , LinkedIn , GDN and GSN . Work with designers, copywriters, and social media specialist on assets used for paid media campaigns. Building strategies for account expansion on spending and performance. Optimizing campaigns towards lower cost per KPIs and achieving what is promised in media plans is a must. Launch email marketing campaigns. Launch SMS marketing campaigns. Support the team with weekly updates on the latest trends in the digital marketing field. Submitting weekly reports for campaign performance and KPIs achieved Vs planned. Work on website improvement and optimization for best performance. Researching competitors’ digital strategies and media sponsored used to improve client performance. Overseeing existing campaigns and optimize them Making creative suggestions for campaigns designs landing pages Creating and planning a variety of online advertising campaigns using different digital platforms. Overseeing existing campaigns and optimize its ROI Track, report, analyze and optimize all digital marketing campaigns and their spend (PPC, Display, SEO, Affiliates, Social Media, Email, Video …) to ensure effective ROI and reach Campaigns objective
Qualifications:	Agency Experience is a must …. at least 3 years. GCC experience is a must. Trustworthy. Optimizing campaigns performance. Optimizing targeted keywords lists & ads. Enhancing the CTR & conversion rates. Enhancing budgeting and bidding strategies. Enhancing targeting strategies. Knowledge of digital marketing best practices including local search, review marketing, social media, web content, and paid advertising. Confidently execute and manage/buy all digital media campaigns across all digital channels and devices (display, social, video, native, etc). These include, but are not limited to Google (search, YouTube), Facebook, Instagram, etc. Strong ability to multitask and prioritize job-related responsibilities in a fast-paced and dynamic work environment. Pay great attention to detail and focus on the quality and results of campaigns (per technique, creative unit, and inventory) for all digital campaigns. Assumes accountability and ownership of campaigns.
Salary:	8000 to 12000
Contact:	Apply

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