Social Media Manager

Job Title:Social Media Manager
Experience:3 to 5
Education:Bachelor’s Degree
Location:Egypt, Cairo
Category:Marketing/PR/Advertising, Fashion
Description:
  • develop creative and engaging social media strategies
  • manage the day-to-day handling of all social media channels such as Facebook and Instagram, adapting content to suit different channels
  • oversee, plan and deliver content across different platforms using scheduling tools such as Sprinklr, Hootsuite, Asana and Olapic
  • create engaging multimedia content across multiple platforms
  • develop, launch and manage new competitions and campaigns that promote your organisation and brand
  • form key relationships with influencers across the social media platforms
  • undertake audience research
  • manage and facilitate social media communities by responding to social media posts and developing discussions
  • monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
  • research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
  • analyse competitor activity
  • recommend improvements to increase performance
  • set targets to increase brand awareness and increase customer engagement
  • manage a budget for social media activities
  • encourage collaboration across teams and departments
Qualifications:
  • a solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers
  • strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
  • knowledge and understanding of algorithms and search engine optimisation
  • creative skills for contributing new and innovative ideas
  • strong communication and people skills for articulating ideas to colleagues and clients
  • leadership qualities to lead and motivate a team
  • excellent team working, collaboration and networking skills
  • organisational skills, with the capacity to prioritise and work across multiple projects
  • project and campaign management skills
  • the ability to work well under pressure in order to meet deadlines
  • skills in data analysis and interpreting statistics
  • online community management and customer service skills to strike the balance between publicity and stimulating direct discussion with potential and actual customers
  • an eye for detail and the ability to work accurately
  • motivation and commitment.
Salary:6000 to 8000
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Posted in Fashion Marketing/PR/Advertising