Senior Copywriter

Job Title:Senior Copywriter
Experience:1 to 7
Location:Egypt, Cairo
Category:Creative/Design/Art, Writing/Editorial, Media/Journalism/Publishing
Description:

• Brainstorming ideas and concepts for the visual and words with other members of the creative team.

• Presenting initial ideas to the creative director, some of which may be rejected or developed into workable concepts.

• Overseeing the production phase, booking and liaising with designers, illustrators, printers, photographers and production companies.

• Responsible for Researching and Creating High Quality Content for Social Media Channels (E.G. Facebook, Instagram, Twitter, Google+, Etc.).

• Responsible for Developing & Updating Andalusia Persona Through All Online & Offline Contents Based on Approved Strategy and To Reach Segmented Patients with Best Quality and Least Resources.

• Conduct Continuous Content Audit on All Aspects; Grammar, Spelling, Punctuation, Matching Strategy to Attract the Segmented Targets.

• Support Content Specialists Assigned to Each BU Along with The Content Team.

• Writing various copy options.

• Write high-engagement social media content that reflects our brand’s voice.

• Collaborate with Marketing, PR and Customer Experience to develop a variety of content marketing materials.

• Produce error-free content that adheres to the company’s style guidelines.

• Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.

• Simultaneously manage multiple projects with short deadlines.

• Propose copy concepts and present underlying strategic thinking to business leaders.  

• Ensure All Information Delivered Whether Online Or Offline Is Current And Accurate To Ensure Trust And Branding Of Andalusia.

• Ensure Best Segmentation Of Each Activity Conducted By Delivering The Best Message Possible.

• Support His/ Her Staff Members With Ideas And Different Concepts To Deliver The Message Easily And Correctly.

• Following Up On The Content Specialists Assigned To Each BU Along With The Content Team.

Qualifications:

• Proficient In Translating From English To Arabic & Vice Versa.

• Teamwork Skills .

• Excellent Written & Spoke Editing And Proofreading Skills In English & Arabic.

• Very Good Computer Skills.

• Very Good Internet And Research Skills.

• Excellent Communication Skills, Verbally And Written.

• Able To Work Under Pressure.

• Multi-Tasker.

• Good Information Collector.

• Team Player.

• Strategic Thinking And Analytical Skills.

• Reporting Skills.

• Presentation Skills.

Contact:

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